True to Your Roots

Tis’ the Season, and I’m not talking about the Holidays; I’m actually talking about politics. With elections coming up and campaigns underway, there is always talk of what political scandals and the ethical and non-ethical practices of ...

Social Media and Rural Hospitals

I recently read that 367 hospitals in the United States are now using one or more social media tools. More specifically, the author accounted for 186 YouTube channels, 190 Facebook Pages, 267 Twitter accounts and 35 blogs all being utilized b...

Online Video for Dummies

Online video is an easy, inexpensive and fun way to create awareness for your business. YouTube, created back in 2005, is now the second largest search engine and the largest “station” in the world. If you’re not on board wi...

Twitter as a Customer Service Tool?

Okay, so I know you’ve heard and read about how social media can be used in a variety of ways to help your brand.  The question arises more often than not when it comes to business professionals asking how Twitter can be integrated...

Hands-on Workshop Just One Week Away!

Alright, I know you’ve read about this topic many times in my previous blog entries. Social media is an emerging platform that is now the focal point of new marketing strategies. Sites such as Facebook, YouTube and Blogger rank among th...