Rural Hospital Website Checklist

Websites are among the most important components of a rural hospital’s marketing strategy. For many patients, they are a major source of information about your facility and medical staff, and they often serve as the first impression...

Rural Hospitals – Who knows exactly what you do?

As a small hospital or clinic, can you truly say that people in your community know what you do? More to the point, are they driving by your facility and heading to a larger hospital for a service that you not only offer but excel at?...

Branding 101: The Importance of Developing Your Hospital’s Unique Brand

Can you articulate, in one simple sentence, what distinguishes your rural hospital from others? Whether you had to ponder this question for a moment or immediately answered yes, it serves as a helpful reminder that ...

Gain Patient Trust by Exceeding Expectations

Gaining patient trust is essential to the success of any rural hospital, but it must be earned and maintained through your service. Trust is an especially fragile part of the patient experience, and this experience is only as strong a...

Quick Tips for Improving Patient Satisfaction

Though rural hospitals can’t always have the fanciest or most expensive equipment, they can set themselves apart through compassionate patient care. Improving the patient experience should be one of the top goals for any hospital, e...