Gain Patient Trust by Exceeding Expectations

Gaining patient trust is essential to the success of any rural hospital, but it must be earned and maintained through your service. Trust is an especially fragile part of the patient experience, and this experience is only as strong a...

Quick Tips for Improving Patient Satisfaction

Though rural hospitals can’t always have the fanciest or most expensive equipment, they can set themselves apart through compassionate patient care. Improving the patient experience should be one of the top goals for any hospital, e...

Setting goals for 2017 and improving your focus

The year is flying by! As we get closer to the holidays, it is time to start evaluating your 2016 marketing strategy and start planning for 2017. Did you reach your hospital’s outreach goals this year? How are yo...

A new year, a new start

We have seen many changes in the healthcare market over the past few years. Many of the most-effective healthcare marketing strategies of 2016 were virtually unheard of 10 years ago. As the market continues to change, so should your ...

Business leaders: Think locally and get involved

Is your business getting involved in the local community? Business owners often talk about the importance of being involved locally, but it’s not always clear that they act on that impulse or know exactly why it’s such a good idea...