Hospital Week is coming up May 12-18, 2013. Have you made plans on how your facility will celebrate? Rural hospitals in particular have much to celebrate when it comes to Hospital Week. It’s a great opportunity to s...
We’ve all been to websites where we see an article and just don’t want to read it. If we’re lucky, there might be a video of the content that we can easily watch in lieu. Video continues to grow as a form of co...
Many hospitals invest in flashy, big name customer service training programs that come on strong, seem to get everyone excited and then just as quickly fizzle out. Soon after, everything tends to fall back to business as usual at your...
By now you are all aware how your HCAHPS survey results might impact your reimbursements. Many of you might even be proactive in making sure the results are positive. No matter what initiatives you are currently working, have you (and...
Other than basic functions of marketing communications, what has your hospital been doing to increase awareness within the community? If you have to think too long about it, then chances are you are might not be taking advantage of ma...