Find a Voice

It’s been said that a little personality can go a long way. I think that’s true, and it really goes beyond just bringing in more customers. Sometimes, establishing a voice can lend credibility to your brand and turn the casual cus...

When word of mouth hits cyberspace

I heard a program on the radio the other day where the newscaster was interviewing business owners about how the user-review website Yelp has affected business. The main reaction I heard was fear—fe...

Marketing Communications Agency Adds New Member to Team

Contact: Steven Jolly Date: January 20, 2011 Phone: 214-528-5775 E-mail: publicrelations@srj.net For Immediate Release Marketing Communications Agency Adds New Member to Team Dallas-bas...

Get the picture: using key indicators to make educated decisions

Even the best Tarot Card readers have trouble predicting the future, and business owners aren’t often known as world-class prognosticators. However, diligently recording data and performance can tell us a lot about what our bottom l...

A new direction

It’s funny. I talk to people in a lot of different professional fields; and the consensus is that nobody wants to do less business in 2011 or even do the same amount of business as in 2010. Everyone wants to do more—to get...