Contact: Armando R. Gonzalez
Date: May 13, 2009
Telephone No.: 214-528-5775
For Immediate Release
Social Media Marketing Seminar Scheduled For May 29 in Dallas
As companies and organizations across the nation continue to cut budgets, many are left with the challenge of finding new ways of reaching their target markets. Inspiring hope for those with reduced budgets, Dallas-based SRJ Marketing Communications has announced an informative seminar that will prepare businesses of all industries how to take an integrated approach and tactically achieve bottom line results.
“Social Media Marketing: An Integrated Approach” is scheduled for May 29, 2009 at the Hilton Dallas/Park Cities in North Dallas. The two-hour long seminar will guide attendees through an overview of social media and demonstrate how they can leverage emerging technologies to build buzz and excitement around company products, services and brands. Most importantly, the seminar will cover the importance of taking an integrated approach in reaching your target audience for more effective results.
“Exposure equals awareness equals sales. That has always been my philosophy and integration helps companies and organizations do just that effectively and efficiently,” said Steven R. Jolly, founder and principal of SRJ Marketing Communications. “Our upcoming seminar on May 29 will introduce businesses to social media and reveal how they can create the frequency necessary through an integrated marketing communications campaign to secure that sale or business meeting.”
Business owners from across the country are beginning to understand the importance of integrating social media marketing into their current marketing communications programs. By implementing such an initiative, businesses will benefit by gaining exposure and increasing awareness of their brands—often leading to new sales or leads.
Presented by Jolly and his SRJ team, the seminar will reveal how business owners, members of executive management teams, communications specialists, and sales personnel need to integrate social media into existing communications programs.
While Jolly is a frequent speaker and trainer on integrated marketing and customer service, he excels in strategic planning. With 30 years of industry experience, 20 of which have been with his own agency, Jolly has vast knowledge of how to integrate traditional and non-traditional communications strategies and tactics to turn marketing dollars into profits.
The seminar on May 29 will definitely highlight social media as another tactic in your communications program, but will focus on the importance of integration for a more effective impact. Some of the topics that will be covered include:
- An introduction to leveraging social media to powerfully promote your business
- How to leverage digital assets for promotion via your Web site and social media
- Techniques of integrating traditional and new media with emerging technologies
- Methods of converting social media contacts into new revenue and referral streams
- The importance of consistent messaging across various mediums
“Social Media Marketing: An Integrated Approach” will be held on May 29, 2009 at the Hilton Dallas/Park Cities (5954 Luther Lane) from 9 a.m. through 11:30 a.m. in Dallas. Registration will begin at 8:30 a.m. Individual seating is available at $77 per person. Group pricing is available. Register online by visiting www.srj.net/seminar or by calling 214-528-5775.
About SRJ Marketing Communications
SRJ Marketing Communications, LLC is a full service national marketing communications agency that focuses on strategic marketing, advertising, and public relations, interactive media and Web development. SRJ also specializes in leveraging social media to develop integrated social networking campaigns. Founded in 1989 by Steven R. Jolly, the Dallas-based agency also has a presence in Fort Lauderdale, Fla. under The Precise Agency by SRJ brand. For more information, please visit www.srj.net.