Do You Struggle with These Challenges?
- Keeping hospital information up to date
- Convincing patients it’s safe to visit your facility
- Making your services visible in the community
- Fighting negative word-of-mouth or reputational issues
- Overcoming the “bigger is better” perception
We Know Rural Healthcare
From critical access hospitals to community clinics, we understand your real-world challenges: limited staff, tight budgets, and the need to connect with patients where they are. Since 1989, we’ve helped hospitals like yours build trust, visibility, and market share—strategically and affordably.
Meet Our Founder
Steven R. Jolly, CEO of SRJ Marketing Communications, has spent more than 37 years helping rural healthcare providers grow stronger. From his first client in Dalhart, Texas, to more recent partnerships across Missouri and Montana, Steven has led over 100 hospitals through successful marketing transformations.
“In rural America, the hospital, the schools, and the churches are the three-legged stool. If one falls, the whole town suffers.” – Steven R. Jolly
Why Work with SRJ?
- We Know the Business of Rural Healthcare: Our experience helps you face the unique pressures of staffing, funding, and local competition.
- We Use Technology—So You Don’t Have To: We leverage AI tools like ChatGPT to work smarter behind the scenes, but 37 years of rural healthcare experience creates the strategy.
- We Save You Time: You get ready-to-use materials—press releases, campaigns, social posts, talking points—without constant strategy and professional oversight and implementation.
- We Know How to Speak to Your Audience: Whether it’s CEOs, patients, or the media, we tailor your message for maximum impact.
- We’re Your Marketing Team—Without the Overhead: You get expert support without hiring full-time staff.
Our Services
SRJ provides full-service marketing and communications tailored for rural hospitals and healthcare providers.
- Strategic Planning & Campaign Development
- Press Releases, Newsletters, and Blog Content
- Newspaper, Radio, and Digital Ads
- Social Media Management
- Crisis Communications
- Provider & Staff Promotion
- Community Engagement Initiatives
- Website Design & Maintenance
- Customer Service & Leadership Training
- Rural Health Marketing Toolbox®
Why Hospital Marketing Matters More Than Ever
Rural hospitals are closing in record numbers. Since 2010, 149 rural hospitals have closed. Closures lead to job loss, reduced access to care, and community decline. Out-migration is a major driver—and marketing is a proven way to fight it.
Helping Hospitals Succeed. Helping Communities Thrive.
Your hospital is essential. Our mission is to help you stay that way—by building trust, raising awareness, and strengthening your connection with the community.
Upcoming Rural Health Marketing Seminars
Gresham, OR: June 17, June 22, July 7, August 3, 2025
Eugene, OR: August 15, 2025
Space is limited—call 214‑528‑5775 to reserve your team’s seat today.
Let’s Build Something That Works
Strategically. Efficiently. Authentically. Let SRJ help you take control of your hospital’s reputation, growth, and community connection.
Call Now: 214‑528‑5775 Contact Us