Half-way done: How’s 2013 working out?

We are entering the second-half of the year. If you haven’t made time to review how your business has been performing over the past six months, I encourage you to stop and plan now. A mid-year analysis of your o...

Stick to the Basics with your Mobile Website

It seems like just about every other month the tech blogs are abuzz with news and rumors about the latest and greatest smartphones and tablet computers. It’s hard to believe how quickly those devices have improved in recent year...

Telephone Manners Still Matter

First impressions are important and that first touch-point patients often have with your hospital can be via telephone. Having said that, giving a second look at how your team members are answering the phone can be a critical element ...

Opening Up Communication with your Community

After more than 24 years of working with rural hospitals, I’ve learned that lack of external communication becomes a driving force of out-migration. While the reasons of out-migration may vary from one hospital to another, opening u...

3 Marketing Tips for an SMB

There is no doubt that small and medium size businesses are still operating under tight budgets. With that said, continuing to cut back on marketing communications could have a negative impact on how your business grows. ...