Customer service goes beyond patient care

If your customer-service strategy focuses only on the interaction between nurses and patients, you are ignoring a huge component of the hospital experience. Today’s patients demand the same level of service as they get in other types of bus...

An outdated hospital website speaks volumes about a facility’s staff and care

If your site looks dated, what do you think it tells people about your facility? I know they say you shouldn’t judge a book by its cover, but that is not what happens online. Patients can and do judge hospitals—and their staff—b...

Customer service is the bread and butter of doing business

For small businesses, building relations with customers is the most effective way to grow your brand and promote sales. Small businesses that prioritize customer service tend to be the ones that succeed, while those that don’t focus...

Offline marketing is still crucial for small businesses

Your brand has an Instagram, a Twitter, a Pinterest, and of course a Facebook page. You are blogging and liking, and really making a name for your business on the web. But are you spending too much time online? Don’t forget...

5 Suggestions to Make the Most out of Your Next Corporate Retreat

When planning a corporate retreat, it is important to consider how to make the most of the limited and extremely valuable time you have. A great deal of effort, money, and planning can go into a corporate retreat, ...