Contact: Steven R. Jolly
Date: March 4, 2005
Telephone No.: 214-528-5775
For Immediate Release
SRJ Marketing Communications Helps Promote Affordable Wi-Fi Access
High Speed Internet access is one of the fastest growing segments of the wireless industry. A new company providing this service, BioVLAN, has turned to SRJ to craft its initial communications plan.
Communicating the latest technology to the public isn’t always easy. BioVLAN’s broadband wireless service is on the cutting edge of Internet technology, using Mesh technology to provide wireless access to large populations.
SRJ Marketing Communications will help the company develop clear messages and strategies for delivering those messages. From sales materials to identifying the target audience, SRJ will work with BioVLAN to get the company successfully off the ground.
“We have worked with industry innovators on many occasions,” says Steve Jolly, SRJ Principal. “The challenge is finding the target audience and formulating the message to get the information across effectively.”
“Our expertise in matters high-tech will be a great benefit to BioVLAN,” explains Jolly. “We have an innate understanding of how to communicate complex concepts in terms that the target audience can understand.”
Not only will SRJ work hand-in-hand with BioVLAN to develop the communications strategy, but they will also create attractive materials in their in-house art department in order to brand BioVLAN consistently as the company grows.
“The SRJ team will help them build a solid foundation for future growth,” says Jolly. “With an established, identifiable brand, getting the word out about this exciting technology will be easier and easier for them as time goes by.”
About SRJ Marketing Communications
SRJ Marketing Communications, LLC is a full-service national marketing communications agency that focuses on strategic marketing of successessay, advertising, and public relations, with significant experience in interactive media and Web development. Founded in 1989 by Steven R. Jolly, the Dallas-based agency also has a division in Fort Lauderdale, Fla. For more information, please visit www.srj.net.