Community Engagement for Hospitals

Healthcare professionals are in a unique position. Those in the industry have the opportunity to interact with a variety of people within their community. For that reason, healthcare workers are intrinsically tied to their local community....

Customer Service Improvement Tips for Hospitals

Improving customer service and patient satisfaction should be an ongoing initiative for any hospital. Depending on the skills and dedication from your team is essential to not only build brand equity, but to secure reimbursements....

Using Reputation as a Marketing Tactic

After spending years sculpting your brand and building a solid customer base, it’s easy to feel like you’ve reached the point where the hard legwork is done and the time has come to sit back and cruise. But don’t get...

Can direct mail work for your business?

As the world becomes more digital, direct mail marketing is slowly disappearing. Despite the ever-increasing impact of online marketing strategies, direct mail still has a place and can be a surprisingly effective tool to promote your...

Are you prepared to discharge your patients?

In the marketing world we like to talk about how first impressions are key to building relationships with clients. But when it comes to patient satisfaction, last impressions are just as important. In health...