Tips for a smoother rural hospital marketing plan

When is the last time you talked with your team about your hospital’s marketing plan? Marketing plans aren’t always a priority for small hospitals, and marketing tends to be done on an ad hoc basis as ideas come up a...

Is caring for your website on your spring to-do list?

A website is a living thing. Like a garden, it needs regular care in order to grow and thrive. Periodic maintenance and regular updates will help keep your website fresh and at the top of search-engine results. ...

How SRJEasyHealthcare.com Members Are Improving Their Marketing Strategies

It’s been a busy year for hospital communicators! Have you reached your marketing goals? Subscribers to our membership-based program for rural hospitals, SRJEasyHealthcare.com, have been taking advantage of new tools and strategies to ...

5 Reasons Why You Should Pay More Attention to Your Hospital’s Website

A good marketing strategy requires many different components. But few of them are as effective and essential as a good website. It’s hard to overemphasize just how important your web presence is, especially for rural hospitals. With mo...

Summer Goals for Your Hospital Marketing Plan

With summer on its way, many of us are working on growth and renewal. For hospitals, now is a great time to refocus energy on marketing strategies. If your marketing strategy has grown a little stale lately, summer is an opportunity to s...