When is the last time you talked with your team about your hospital’s marketing plan? Marketing plans aren’t always a priority for small hospitals, and marketing tends to be done on an ad hoc basis as ideas come up and needs are iden...
A website is a living thing. Like a garden, it needs regular care in order to grow and thrive. Periodic maintenance and regular updates will help keep your website fresh and at the top of search-engine results. At ...
Do you feel that your social media accounts are in a funk? If you’re seeing engagements plateau and are struggling to get new followers, you aren’t alone. It’s easy to get up and running on social media platf...
One of the biggest challenges for rural healthcare marketing initiatives is the budget. For smaller hospitals, there simply aren’t enough resources to compete with the big dollars that larger, urban hospitals spend. Every penny and ...
Are you aware that social media are powerful marketing tools for rural hospitals? An estimated 80 percent of Americans have a social media account, and research suggests that social media influence nearly half of the individuals seeki...