Rolling Plains Memorial Hospital Retains SRJ as Agency of Record

Contact: Armando R. Gonzalez
Date: October 25, 2010
Telephone No.: 214-528-5775

For Immediate Release

Rolling Plains Memorial Hospital Retains SRJ as Agency of Record

Rolling Plains Memorial Hospital has retained SRJ Marketing Communications to design a comprehensive marketing, public relations, advertising, and customer service strategy for the hospital. Providing healthcare services to Sweetwater, Texas and surrounding communities, Rolling Plains Memorial chose SRJ because of the agency’s specialty in representing small and rural healthcare providers.

Although Rolling Plains Memorial enjoys an unmatched reputation as well managed, highly respected and in the top tier of hospitals across the country in customer service scores, SRJ is developing additional customer service training in addition to its marketing plan.

“Due to Rolling Plains Memorial’s commitment to customer service excellence, we’re going to focus on how we can further enhance their team’s customer service capabilities to create a more powerful impression that resonates with their patients,” said Steven R. Jolly, principal of SRJ. Jolly has 20 years of direct experience in small and rural healthcare representation – a fact unique to the industry.

SRJ also is developing a new Web presence for the hospital. Initial plans will include the launch of a new Web strategy, which will include a new website with an easy-to-use interface, complete with comprehensive company and product information, contact information, and a health news section.

Rolling Plains Memorial employs a staff of more than 240 dedicated professionals and is one of the largest employers in Nolan County.

About SRJ Marketing Communications
SRJ Marketing Communications, LLC is a full service national marketing communications agency that focuses on strategic marketing, advertising, and public relations, with significant experience in interactive media and Web development. Founded in 1989 by Steven R. Jolly, the Dallas-based agency also has a division in Fort Lauderdale, Fla. For more information, please visit or call 214-528-5775.