DALLAS (May 20, 2011) – SRJ Marketing Communications (www.srj.net) has helped Graham Regional Medical Center (GRMC) enhance their online presence with the re-design and launch of this hospital’s website (www.grahamrmc.com). The new site allows the hospital to showcase their talented departments and services to current and future patients.
“Informing your community about the available programs and services is critical for rural and community hospitals,” said Steven R. Jolly, principal of Dallas-based SRJ. “A well-designed website is an extension of your brand and an important communications tool. It should not be taken lightly.”
Serving on numerous marketing committees such as the media advisory committee of the Texas Hospital Association, Jolly is one often considered one of the country’s leading experts in rural healthcare marketing.
SRJ’s first website project was for a hospital in South Texas more than 16 years ago. Today, websites are a standard, but critical tool in marketing communications.
In addition to GRMC’s refreshing new site design, the website also features a blog that enables the hospital to inform the community on hospital news, events, and health provisions. An online gift shop was also added that allows friends and family to purchase items from the hospital’s gift shop and send them directly to a patient’s room.
“Effectively providing the needed information through your website benefits both your hospital and the community,” said Jolly. “With a site focused on content, Graham Regional is now able to better inform and serve their community.”
About SRJ Marketing Communications
SRJ Marketing Communications, LLC is a full service national marketing communications agency that focuses on strategic marketing, advertising, and public relations; with a special emphasis in leadership development in the area of customer service/guest relations. Founded in 1989 by Steven R. Jolly, the Dallas-based agency also has divisions in Fort Lauderdale, Fla. and Spokane, Wash. For more information, please visit www.srj.net or call 214-528-5775.