<?xml version="1.0" encoding="UTF-8"?>
<!--Generated by Squarespace Site Server v5.11.81 (http://www.squarespace.com/) on Sun, 27 May 2012 21:27:17 GMT--><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><title>Steve's Blog</title><link>http://www.srj.net/blog/</link><description></description><lastBuildDate>Fri, 24 Feb 2012 18:47:02 +0000</lastBuildDate><copyright></copyright><language>en-US</language><generator>Squarespace Site Server v5.11.81 (http://www.squarespace.com/)</generator><item><title>Raising Community Awareness</title><category>Branding</category><category>Community Outreach</category><category>Community Relations</category><category>Community Relations</category><category>Public Awareness</category><category>Public Relations</category><category>Public Relations</category><category>Rural Healthcare Marketing</category><category>Strategy</category><category>Tips</category><dc:creator>Steven R. Jolly</dc:creator><pubDate>Fri, 24 Feb 2012 16:44:45 +0000</pubDate><link>http://www.srj.net/blog/2012/2/24/raising-community-awareness.html</link><guid isPermaLink="false">247484:2479886:15171017</guid><description><![CDATA[What has your brand done for your community lately? Most professionals get too caught up in the daily grind to answer that question with more than a sheepish, “nothing.” Giving back to your locale is not only the right thing to do morally, but it can go a long way in establishing a positive image for your brand locally. After all, building trust with your neighbors can create a lot of good, repeat business.]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-15171017.xml</wfw:commentRss></item><item><title>Overdesign is a major customer turnoff</title><category>Design</category><category>Design</category><category>Graphic Design</category><category>Tips</category><category>WWeb Design</category><dc:creator>Steven R. Jolly</dc:creator><pubDate>Tue, 21 Feb 2012 21:14:51 +0000</pubDate><link>http://www.srj.net/blog/2012/2/21/overdesign-is-a-major-customer-turnoff.html</link><guid isPermaLink="false">247484:2479886:15131829</guid><description><![CDATA[Design overkill. It’s out there… and everywhere as a matter of fact. Many business get caught up in adding many components to a website or a print piece that they overlook the user experience.]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-15131829.xml</wfw:commentRss></item><item><title>Are you a good listener?</title><category>Employee Morale</category><category>Healthcare</category><category>Healthcare</category><category>Internal Communication</category><category>Leadership</category><category>Listening</category><category>Team Building</category><category>Tips</category><category>Tips</category><dc:creator>Steven R. Jolly</dc:creator><pubDate>Mon, 20 Feb 2012 16:08:24 +0000</pubDate><link>http://www.srj.net/blog/2012/2/20/are-you-a-good-listener.html</link><guid isPermaLink="false">247484:2479886:15113863</guid><description><![CDATA[Communication in the workplace can sometimes be a messy ordeal – especially in the medical sector. Days spent running from one meeting to another or hopping between appointments with patients can make it hard to talk directly to your own staff.]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-15113863.xml</wfw:commentRss></item><item><title>Secrets to Generating Referrals</title><category>Networking</category><category>Referrals</category><category>Strategy</category><category>Tips</category><dc:creator>Steven R. Jolly</dc:creator><pubDate>Wed, 15 Feb 2012 23:18:02 +0000</pubDate><link>http://www.srj.net/blog/2012/2/15/secrets-to-generating-referrals.html</link><guid isPermaLink="false">247484:2479886:15053260</guid><description><![CDATA[Let’s face it; most people do not like cold calling. While it’s sometimes a necessary tactic in new business development, it is typically not the highest on the “fun scale”. As an alternative, how about you let your customers do the talking. In other words, get them to generate the referrals for you!]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-15053260.xml</wfw:commentRss></item><item><title>Are you keeping your goals in check this year?</title><category>Strategy</category><category>Tips</category><dc:creator>Steven R. Jolly</dc:creator><pubDate>Fri, 06 Jan 2012 01:06:06 +0000</pubDate><link>http://www.srj.net/blog/2012/1/5/are-you-keeping-your-goals-in-check-this-year.html</link><guid isPermaLink="false">247484:2479886:14456764</guid><description><![CDATA[Resolutions are always important, but only if you keep up with them. Taking your business to the next level will only happen if you make it possible. How can this be accomplished? It’s simple! Goal setting and checkpoints will be the key to keep yourself in line.]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-14456764.xml</wfw:commentRss></item><item><title>Is 2012 already stressing you out?</title><category>Integrated Marketing Communications</category><category>Marketing Communications</category><category>New Year</category><category>Strategic Planning</category><category>Strategy</category><category>Strategy</category><dc:creator>Steven R. Jolly</dc:creator><pubDate>Thu, 15 Dec 2011 15:38:19 +0000</pubDate><link>http://www.srj.net/blog/2011/12/15/is-2012-already-stressing-you-out.html</link><guid isPermaLink="false">247484:2479886:14130796</guid><description><![CDATA[Recently, I posted an article providing tips on how to plan for your 2012 marketing communications strategy. I received a lot of feedback from readers who appreciated the tips on “beginning”.  As you can imagine, my article also raised additional questions from organizations that don’t have a full-time marketing person on staff.]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-14130796.xml</wfw:commentRss></item><item><title>Strategic Planning for 2012 Begins Now</title><category>Strategy</category><category>Tips</category><dc:creator>Administrator</dc:creator><pubDate>Tue, 06 Dec 2011 23:19:37 +0000</pubDate><link>http://www.srj.net/blog/2011/12/6/strategic-planning-for-2012-begins-now.html</link><guid isPermaLink="false">247484:2479886:14004940</guid><description><![CDATA[The year is quickly drawing to a close and many CEOs are busy tying up their business plans for 2012 and thinking about market share for the coming year. As someone who really enjoys the strategic planning process, I find that this is a wonderful time of year to reflect on what worked well and what we might have improved upon. They key component is to then integrate those reflections into the planning process for next year.]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-14004940.xml</wfw:commentRss></item><item><title>Celebrate National Rural Health Day</title><category>Community Healthcare</category><category>Healthcare</category><category>Healthcare</category><category>National Rural Health Day</category><category>Rural Healthcare Marketing</category><dc:creator>Steven R. Jolly</dc:creator><pubDate>Wed, 09 Nov 2011 18:28:52 +0000</pubDate><link>http://www.srj.net/blog/2011/11/9/celebrate-national-rural-health-day.html</link><guid isPermaLink="false">247484:2479886:13657039</guid><description><![CDATA[Rural healthcare is my passion, so I thought it would only be fair that I dedicate some time and words to raise a little awareness for National Rural Health Day on November 17. The National Organization of State Offices of Rural Health (NOSORH) decided to set aside this day every November in order to bring to light the issues that rural healthcare facilities face in today’s world.]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-13657039.xml</wfw:commentRss></item><item><title>The Issue with Out-migration</title><category>Community Healthcare</category><category>Healthcare</category><category>Integrated Marketing Communications</category><category>Marketing</category><category>Sales</category><dc:creator>Steven R. Jolly</dc:creator><pubDate>Tue, 08 Nov 2011 18:23:00 +0000</pubDate><link>http://www.srj.net/blog/2011/11/8/the-issue-with-out-migration.html</link><guid isPermaLink="false">247484:2479886:13656913</guid><description><![CDATA[Out-migration is a continuing issue in the current rural and community healthcare environment. It is an issue that continues to drastically impact patient volume and market share. Some of the consequences of out-migration can include affecting your facility financially, damaging your facility’s reputation, and hindering your image within the community.]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-13656913.xml</wfw:commentRss></item><item><title>Customer service with a smile: The importance of patient satisfaction</title><category>Customer Service</category><category>Customer Service Training</category><category>Healthcare</category><category>Healthcare</category><dc:creator>Steven R. Jolly</dc:creator><pubDate>Mon, 07 Nov 2011 18:12:00 +0000</pubDate><link>http://www.srj.net/blog/2011/11/7/customer-service-with-a-smile-the-importance-of-patient-sati.html</link><guid isPermaLink="false">247484:2479886:13656803</guid><description><![CDATA[Patients are customers and their expectations are to be treated as such, especially when their health is on the line. They expect certain standards to be met, but are hospital personnel aware of those standards and expectations? Politeness and a smile can go a long way in regards to patient satisfaction, but so does a little customer service and patient relations training.]]></description><wfw:commentRss>http://www.srj.net/blog/rss-comments-entry-13656803.xml</wfw:commentRss></item></channel></rss>
